This concludes our blog series on developing a personal marketing plan based on the great insights from John O’Brien, CEO of The Sales Talent Group.

Here is the blueprint that John has developed based on the best practices he has gathered:

In my January 3rd blog, I began a series on how to develop an effective personal marketing plan based on the insights shared with me by John O’Brien, CEO of The Sales Talent Group.

In that post, we covered step 1 - the need to develop a purpose, and step 2 – the need to develop a defined set of goals. Now let’s move on to step 3.

3. Develop A Personal Sales and Marketing Analysis

I recently had an excellent executive recruiter – John O’Brien, CEO of The Sales Talent Group – speak at my career networking (C3G Sales sub group) on how recruiters operate and how candidates can best work with them.

John was also gracious enough to share with us his “Developing Your Personal Marketing Plan”. The document is a summary of his insights gathered over fifteen years of recruiting and over 17,000 reviewed resumes.